Frequently Asked Questions

General Questions

What is digital marketing?

Digital Marketing is the process of using the internet to increase a companies revenue, brand awareness & engagement.

What services do you offer?

We specialize in Search Engine Optimization (SEO), Social Media Marketing (SMM), Content Marketing, Email Marketing, Shopify Design & Customization & Pay Per Click Advertising (PPC).

What is your experience level in Digital Marketing?

I have worked with Search Engine Optimization (SEO), Social Media Marketing (SMM), Content Marketing, Email Marketing, Shopify Design & Customization & Pay Per Click Advertising (PPC) for over a decade with impressive results. My PPC experience is at an intermediate level, while the others are at an advanced level.

Why do I need a digital marketing agency? Can't I do this myself?

While there is software out there to increase productivity, keeping up with trends and algorithim updates is time consuming. Without having significant experience, it is difficult to comprehend why and how things work the way they do and what the best practices are.

What makes your agency different/unique?

TS Marketing adopts a "client first" prespective and sincerly believes your success is our success.

What industries do you specialize in? Do you have experience with businesses like mine?

The majority f our experience lies within the horticulture industry. However, once we understand who your competitors are, who your target audience is, and what your business goals are, the skills and knowledge required to be succesful can be applied from previous experience.

How long have you been in business?

TS Marketing is a fresh, new agency that will go above and beyond what is required to to make our partnership successful. I have worked in the Digital Marketing field for over a decade.

How do you stay updated with the latest industry trends & algorithim changes?

We follow industry leaders in the digital marketing field, experiment with new technologies, conduct independent research & are always expanding our knowedge & skills.

Do you have any case studies that demonstrate measurable results for previous clients?

I have not worked with any new clients recently. My previous efforts use strategies that aren't as relevant as they once were. If you would still like to review them, they are available at your request.

STRATEGY & PROCESS

How do you tailor strategies to different businesses/industries?

By understanding your target audience and your competitors and learning about your particular industry, we create a gameplan specific to your industry.

Who will be working on my account? Will I have a dedicated account manager?

We have experienced freelancers that we work with but all the communication will be through the the the project leader, Tyrone, a native english speaker.

How much input/oversight will I have?

As much as you want! No one understands your business like you. We want to hear what you have to say about your requirements and expectations.

How do you track performance?

By utilizing the latest industry leading tools to analyze data, look for KPI's (key performance indicators) & recognizing trends & other valuable metrics.

What tools and software do you use for analytics, reporting, campaign management, and other digital marketing functions?

We utilize Google Analytics 4, Search Engine Console, Page Speed Insights SEO Powersuite and have dabbled in HubSpot.

How do you approach developing a digital marketing strategy for a new client? Can you walk us through your typical process?

If the potential client is moving from another agency or was previously doing their digital marketing in house, We would ask that they share their data with us. If no data is available, then we would create a Google Analytics 4 account which will begin collecting data quickly. It is best to let the data accumulate, This gives us a better idea where your traffic is coming from along with other vital informtion. Once we have a solid understanding of the data, we analyze it and come up with an effective strategy while considering your goals and other factors. There will be questions from both sides.

How long does it take to see results from digital marketing efforts?

It depends on what data we have available and which market is involved

RESULTS, MEASURMENT & REPORTING

How do you measure success? What metrics do you track?

We track ROI, conversion rates, website traffic, lead generation, keyword rankings, engagement and more.

When can I expect to see results?

We have seen results in as little in several days while others have taken several weeks. It depends on the industry and what your goals are.

How frequently will I receive reports?

We typically send out reports every month.

How will we communicate, and how often?

Email is preffered, we wil discuss what works for both parties.

COST & CONTRACT

How much do your services cost? What is your pricing model (e.g., fixed, hourly, retainer, performance-based)?

I have used both fixed payment along with performance based.

Are there any setup fees or additional costs? (e.g., for software, content creation, ad spend)

The only additional cost is what you spend on ads. The payment info will be stored by the platform and will automatically bill your payment method.

What is your cancellation policy?

We will strive to keep you happy. If you should decide that you want to go another route, there will be no penalty.